What type of data is included in the Landing Page Statistics table?

The correct choice highlights that the Landing Page Statistics table provides a comprehensive overview of various metrics crucial for assessing the performance of landing pages. Specifically, the inclusion of total views, submissions, and error rates allows marketers to gauge not only how many users are viewing the page but also how successfully they are interacting with it.

Total views indicate the overall traffic to the landing page, while submissions reflect the number of visitors who completed a desired action, such as filling out a form or signing up for a newsletter. Error rates highlight any issues that may be impacting user experience, enabling teams to identify and address problems that could hinder conversions. This breadth of data is essential for optimizing landing page performance and refining marketing strategies.

The other options highlight metrics that are either less comprehensive or focus on a narrower aspect of performance. For example, only total views would provide a limited perspective, while focusing solely on conversions and unique visitors would overlook important interactions that reflect user engagement.