What type of action is defined as part of a completion action?

A completion action refers to a specific action that is triggered after a prospect completes a designated action, such as submitting a form or downloading a resource. Sending a follow-up email is a typical instance of a completion action, as it is designed to engage the prospect immediately after they have taken a specific step, thereby nurturing the relationship further. This action supports the goals of engagement and communication by acknowledging the prospect's behavior and providing them with more information or next steps.

On the contrary, assigning user roles involves managing permissions and is not directly related to engagement or prospect actions. Updating a social media profile is an external action that doesn’t directly connect to a prospect's behavior or engagement strategy within a marketing framework. Pausing all future actions would halt the engagement process altogether, negating the purpose of completing a user action and following up effectively. Thus, sending a follow-up email is the most relevant action that fits the definition of completion action in this context.