What permissions does the Marketing user role possess?

The correct answer indicates that the Marketing user role has the ability to import data but does not have the capability to export it. This distinction is important because it allows companies to manage how data flows in and out of their systems, ensuring that sensitive information remains protected while still enabling users to enrich their databases through actionable insights and new data entries.

In many marketing automation platforms, user roles are designed with specific access levels to align with organizational needs and security protocols. By restricting the ability to export data, organizations can reduce the risk of data leaks or unauthorized access, while still allowing users to perform critical tasks such as importing campaign lists or other essential data points.

The other choices highlight limitations not aligned with the Marketing user role's characteristics. Limited access to prospects would not allow marketing users to effectively execute their tasks. Not having access to the recycling bin might hinder data recovery efforts, making it overly restrictive for users who might need to restore deleted records. Finally, access to all user groups and reports is usually not granted to marketing users who need focused access rather than comprehensive visibility across every aspect of the platform's usage.