What is the baseline score for a lost opportunity?

The baseline score for a lost opportunity is set at -100. This scoring is part of a numerical evaluation system that reflects the severity of losing an opportunity. A lost opportunity typically indicates that potential revenue or a deal has been forfeited, and assigning a negative score helps quantify the impact of this loss on overall performance metrics.

A score of -100 is particularly significant as it represents a substantial negative consequence, allowing organizations to recognize and analyze lost opportunities critically. This method of scoring aids in ensuring that teams focus on improving their sales processes and customer engagements to minimize future losses.

Other scoring options either do not effectively represent the severity of a lost opportunity or misalign with the scoring framework established to gauge performance outcomes. For example, a score of 0 would imply no impact, which is not suitable for a lost opportunity scenario, and positive scores would incorrectly suggest a beneficial outcome.